Outclass the Competition® – Business Etiquette

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About Course

Welcome!

Welcome to Outclass the Competition®– Business Etiquette.

You have made a savvy investment in your most valuable asset—yourself. Obviously, you know the value of upgrading your skills with tools that will help you reach your professional goals.

In today’s fiercely competitive business arenas, protocol and etiquette intelligence will differentiate you from the crowd and give you an edge.

Outclass the Competition®– Business Etiquette provides leadership skills you can implement immediately to help you project confidence and build professional relationships.

About the trainer : 

Sanni Gnankpe is a diplomacy expert and a business leader in the private aviation sector. With extensive international experience and specialized training in international negotiation, conflict management, and intercultural relations, he has developed a deep expertise in professional introductions and protocol. Through his global travels and strategic collaborations, he has refined his communication and diplomatic etiquette skills, making him a key player in fostering harmonious relationships between individuals, businesses, and nations. Passionate about international cooperation, he now shares his knowledge to help others master the essential codes of introductions and professional interactions.

 

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What Will You Learn?

  • Master the fundamentals of professional etiquette and protocol.
  • Build confidence in business interactions and negotiations.
  • Develop strong networking and relationship-building skills.
  • Avoid common etiquette mistakes that could harm your reputation.
  • Enhance your communication and interpersonal effectiveness.

Course Content

Introduction
Business Etiquette and Protocol: Past and Present by Dorothea Johnson, Founder, The Presidential Diplomatic Protocol and Etiquette Council Etiquette used to mean "keep off the grass." When Louis XIV's gardener at Versailles discovered that the aristocrats were trampling through his gardens, he put up signs, or étiquets, to warn them off. But dukes and duchesses walked right past the signs anyway. Finally, the king himself had to decree that no one was to go beyond the bounds of the étiquets. The meaning of etiquette later was expanded to include the ticket to court functions that listed the rules on where to stand and what to do. Like language, etiquette evolves, but in a sense it still means "keep off the grass." If we stay within the flexible bounds of etiquette, we will give relationships a chance to grow; we will give ourselves a chance to grow; and we will present ourselves with confidence and authority in all areas of our professional and personal lives. Teaching good manners was considered part of a child's upbringing in the United States until the 1960s. Public and private schools included etiquette as part of a standard curriculum, and charm schools specialized in teaching the social graces, poise, and table manners. The liberated 1960s and 1970s brought about a decline in the popularity of etiquette programs. A renewed interest in the 1980s, the return to traditional values in the 1990s, and now the fierce competition in business has simply made etiquette another tool to provide a competitive edge. Protocol has been observed since the ancient Egyptians produced The Instructions of Ptahhotep, considered to be among the first books. Along with the plow and the twelve-month calendar, they invented manners. It was about 2000 BC that the book was written in the hieratic script of priests. It is still preserved in the Bibliothèque Nationale in Paris and is known as the Prisse Papyrus (after the name of its donor to the library). The term protocol is derived from two Greek words, prôtos meaning "the first" and kolla meaning "glue." Protocollum (also spelled prôtôkollon) refers to a sheet of paper glued to the front of a notarial document, giving it authenticity. Protocollum soon came to mean the process of drawing up official public documents, and eventually it meant the documents themselves. By the 19th century, the French term protocole diplomatique or protocole de la chancellerie referred to the body of ceremonial rules to be observed in all written or personal official interaction between heads of different states or their ministers. Today, protocol serves as the code of international politeness that blends diplomatic form, ceremony, and etiquette. In modern society, the term protocol is often used instead of etiquette because it sounds more businesslike and official. Many companies have established their own rules of protocol as part of their culture to ensure smooth daily operations. Etiquette knowledge has always been a valuable business tool. Dress for Success author John T. Malloy found that almost everyone he talked to agreed that the final indicator of class was the possession of certain social skills. He found that 99 out of every 100 executives believed social skills were prerequisites to succeeding in business and social life. The executives indicated that one had to have suitable table manners, know how to carry on a polite conversation, be able to introduce people without falling all over oneself, and be aware of simple rules of courtesy. Malloy also found that most business executives agreed that comporting oneself well at a cocktail party or the dinner table is at least as important as comporting oneself skillfully in a boardroom. Today, the personal and professional demands placed upon business professionals surpass any experienced in the past. Today’s professionals must know how to explore new markets, develop opportunities worldwide, and master the techniques necessary to Outclass the Competition®.

The Benefits of Protocol and Etiquette Intelligence

Distinguish Yourself from the Competition

Entrances

Mingling
Whether you are a host or guest, mingling and “working the room” are effective skills to cultivate.

Greetings
Greetings (with or without handshaking) play an important role in nonverbal communication.

Introductions
Introducing yourself is how you make yourself known to others. It is your duty to introduce yourself. Practice to be sure you are able to do so with confidence and authority.

Forms of Address

Networking
Remembering names, exchanging business cards, and communicating via modern electronic methods are all important elements of networking. Let’s examine each of these next.

Quiz Final

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